Because our buyers can – and do – see, smell and taste the produce every day, it enables them to keep up to speed on the cost, quality and availability of goods.

It means they’re always a step ahead of the competition, some of whom won’t even see the produce they’re selling from one day to the next.

And who, as a result of being removed from the ‘shop floor’, can be slower to respond to changing situations in the market.

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